Maybe we'll stick to indie marketing for now.

So, we made an expedition into the swamp of online advertising the other day. Boring statistics reveal that a) paying for online ads isn't all that effective for a small WP7 developer, or b) we are doing something very wrong. Maybe both, back to the lab!

This week we have been dabbling with SQL and PHP again, programming an online highscore funtionality for another Kajak team. This has been a great opportunity (read: pretext) to rewrite some messy code from earlier, making it easier for us to apply online highscore functionality in our future games as well.

Speaking of which, if things go all right, we will publish a fun little game for WP7 soon! Beyond all the fun the game is also an experiment to see how we can affect the downloads of another WP game by releasing a promotional minigame. We will go into more detail about it in a later post.